Jonathan are you trying to learn electronics in the process?
If not and you really do know nothing about electronics the idea of building a kit could be a lot more hassle and risk than any cost savings are worth. If a kit does not work correctly it takes some knowledge to fault find. It also requires some equipment (soldering iron, solder, decent cutters, a multimeter etc).
I get the impression that some of the commercial unit's work fine if you don't want the bell's and whistles.
I've not used a commercial controller but do use commercial heater straps (and love them). I use the Dew-not straps
http://www.dew-not.com/Order_Form.htm - their controller is only two channel so may not suit your needs.
Looking around I just found this one
http://www.dewbuster.com/ but have no idea how good it is. Kendrick and Thousand Oaks seem to be popular as well.
If on the other hand you do want to learn some electronics it helps to have a meaningful project to work on.
Bob