I agree that comparing it to cork can be misleading, but you have to give something to the public that they can relate to. Perhaps the news releases would have better served by also mentioning that our own Saturn would also float, thereby giving a minimum of perspective at least, while not expecting the public to appreciate the total mass as we do in this forum. I don't know if there is a solution to "misleading" news releases intended for general consumption, or if a solution is really needed since garnering interest from the public seems to be served fairly well with just the "cork" reference. As a first step, this isn't that bad - folks with piqued interest can always be easily pointed in the right direction by those with more expertise (as was done here in this forum by pointing out the total mass factor).
Hmmm... just a thought from the void of my own brain which often feels like it would float also.