No worries... I love talking printers! Epson and Canon appear to be the main players these days. I chose Canon in the end because they're reputed to have far less nozzle clogging issues (but Epson have slightly better colours, I'm told).
The print quality is amazing with the 10+ colour inks when matched with the right paper and tuned for the viewing environment. I'm super impressed with the depth of blacks and tonality of B&W prints... especially on quality matte paper such as Museo Portfolio Rag that has no visible reflections at all indoors. I use pigment inks which along with the paper are meant to be archival (rated for 100-200 years) - I have many prints that have been in direct sunlight every afternoon for the past nine months, and they still look newly printed. I also print on canvas, banners (vinyl-like material), and plain paper technical charts for my consulting work.
The printer companies make most of their profits off consumable media/ink so the printer itself can fluctuate wildly in price. For example, I bought my iPF6100 on rebate for only $1399 USD in February this year... bargain. However, if you get a large enough unit (e.g. 17 inch or wider) then the consumable costs are pretty cheap. My consumable costs are less than $2.50 per square foot for paper, ink, and maintenance. This is about 15% of the local commercial rates on similar media, so it's very economical for me.
Downsides are that there's a steep learning curve involved, and it's fairly labour intensive to get everything profiled and tweaked correctly. The upfront cost is also rather steep to get economies of scale for consumables, i.e. the initial printer purchase, buying inks in large tanks, paper in 50 feet rolls, ink/paper profiling, configuration mistakes, etc.
Overall, I can highly recommend them. If you can afford the set up cost and have the room for them, I'd recommend getting a 40 inch+ wide printer... that's my only regret, and one that I hear commonly from other 24 inch printer owners. If you're in the market for one, I can recommend talking to someone at Shades of Paper (
http://www.shadesofpaper.com ) - incredible service and prices (negotiate with them).