As a Bond fan you come to expect product placement, it's almost as legendary as Bond.
This will have the purists really up in arms this time.
I am just waiting for them to change Bond's wardrobe to a Red velvet suit with white cravat and to have him utter the line "Get your hands of my Heine..Baby"
No qualms about Bond ordering a beer under the right circumstance, if he is in a dinner suit then that is, not on.You must remember that he is a man of the world and that doesn't limit his drinks to Vodka Martini's and Champagne, he has drunk in movies whisky, rum, ouzo, red wine to name a few so why not a beer and why not a preference for one beer over another as we often do.
Also look at Omega, Sony, BMW, Aston Martin and it used to be Dunhill, I think, when he smoked so product placement in these movies has been going on for years.
I see nothing wrong with this and I've seen all the Bond Movies