I honestly feel quite desensitised to most things these days. I hear that song and just block it out, just like I block out (or avoid completely) commercial television and radio. All that matters to me is my family, getting to work in the morning, getting home at night, putting the kids to bed followed by a beer and if it's a clear night another beer and a bit of a scope session.
Do you remember that Cadbury Chocolate ad? It's Cadburys, it's chocolate, it's Cadbury's, it's chocolate over and over for 30 seconds. What the hell was that? I bet they engaged a hypnotist to sing that. Crazy stuff.