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Beer advertising today is like cigarette advertising of the past, there is nothing cool about drinking more than you can handle to stay in control. I'll admit in the past I have been there, but are not proud of it.
The point is two fold in that smoking has been singled out as a sociably unacceptable habit with great emphasis on health issues while alcohol awareness campaigns seem to focus upon other issues.
A lot has been done to educate against and control smoking habits while little has been done when in comes to alcohol
Consequences of Alcohol Abuse or Dependence System/category Early consequences Late consequences
Liver disease Elevated liver enzyme levels Fatty liver, alcoholic hepatitis, cirrhosis Pancreatic disease Acute pancreatitis, chronic pancreatitis Cardiovascular disease Hypertension
Cardiomyopathy, arrhythmias, stroke Gastrointestinal problems
Gastritis, gastroesophageal reflux disease, diarrhoea, peptic ulcer disease
Esophageal varices, Mallory-Weiss tears Neurologic disorders
Headaches, blackouts, peripheral neuropathy Alcohol withdrawal syndrome, seizures, Wernicke's encephalopathy, dementia, cerebral atrophy, peripheral neuropathy, cognitive deficits, impaired motor functioning, Reproductive system disorders, Fetal alcohol effects, fetal alcohol syndrome, Sexual dysfunction, amenorrhea, anovulation, early menopause, spontaneous abortion, Cancers, Neoplasm of the liver, neoplasm of the head and neck, neoplasm of the pancreas, neoplasm of the esophagus, Psychiatric comorbidities, Depression, anxiety, Affective disorders, anxiety disorders, antisocial personality.
Legal problems
Traffic violations, driving while intoxicated, public intoxication
Motor vehicle accidents, violent offences, fires
Employment problems
Tardiness, sick days, inability to concentrate, decreased competence
Accidents, injury, job loss, chronic unemployment
Family problems
Family conflict, erratic child discipline, neglect of responsibilities, social isolation, divorce, spouse abuse, child abuse or neglect, loss of child custody.
Effects on children
Over responsibility, acting out, withdrawal, inability to concentrate, school problems, social isolation, Learning disorders, behaviour problems, emotional disturbance
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