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It's not as much the interest specifically in any persons postings in particular, but the dangers associated with the results of data mining statistical analysis, applying to your details. It may either make known something that one would wish remained out of circulation, or otherwise may end up putting you in a pigeon hole by mistake and major decisions may end up influenced by something you do not know about and that you have no control over. By adding your information to the FaceBook pool of knowledge you make it easier and more accurace for FaceBook and it's further customers to get data.
To those that think they have nothing to hide, why would you close the door on a public toilet when you use it? Overall it's a specious argument to say "I've nothing to hide". Of course you do - everyone does. as it's only human. It's more important to say "I've nothing to hide - therefore you should not even be looking"
Also, never forget who are the customers of entities like FaceBook and others - here's a hint: It's not the users...
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