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Originally Posted by rainwatcher
... i did state 'people who queue for days' and I stick by this whether it be Apple stuff, a book, Kylie Mionogue tickets or whatever, those that queue for days to be first to buy any product are fanatics.
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I agree with you - I probably wouldn't stand in a queue for hours, let alone days, either. Plenty of people do, and it's probably not for me or you to question their reasons and motives as to why. For many, grabbing hold of a product before anyone else and getting their opinion straight up on to Twitter or Facebook with a review of it is majorly "kudossal" (if there were to be such an adjective) to many. Their word is instantly around the world and being read by, potentially, millions. This probably doesn't describe all you'll find in these queues, but many - and I know a few - some of them work for me. LOL
Others simply look forward to experiencing the very latest - for may reasons, and especially if they know that something has been in the works for a long time.
By the same token, if there is a new release of operating system out, or upgrade to a program I rely on then I'm always first in line to get it. I'm not one of the types who is afraid to get past Windows XP until Windows 7 is at least 10 years old and "stable". I go for the newest of the new - I find exploring it exhilarating and fun. I'm also experienced enough (been in the IT industry since 1979) to know when relying on new advances is risky or not.
Anyway - back to the book. It's an eye-opener for sure. Jobs positioned Apple more successfully than any other company before it to produce product that is really, really wanted - before the populace even realises it. Very, very clever - and the best application of human psychology ever applied to industry. Kudos Steve. Kudos. Committee-driven marketing which aims to satisfy "want" doesn't float the boat any more. The public doesn't know what it wants - that's the point the book makes - beautifully.
Quote:
Originally Posted by rainwatcher
I am open to all your comments, arguments and disagreement with my views, in fact I welcolm them - its about time people fired up a bit on this site...
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You obviously haven't been here very long...
