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Competitors always make hay with the "we are nearly as good, but half the price". The average punter probably doesnt have the skill to tell/see the difference, therefore price justification when times are tough is always a hard slog.
Is a Mercedes Benz S class/BMW 7 series 4x better than a Holden Caprice? considering thats how they are priced.
Is an RCOS 12" 2-3 times better than a Celestron Edge 12? Is a STL11000 twice as good a QHY11?
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