Yeh there's not much excitement in a faint grey smudge or a double star, unless you take the time to explain to them exactly why YOU think it's special.
When doing a tour for family members or friends, I always stick to the favourites first (moon and planets), then the brighter DSO's, a nebula, a globular, an open cluster. Always best to know your facts so you can rattle them off..
Otherwise you're just saying "here is a bunch of stars".
