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Old 01-05-2009, 01:21 PM
dpastern (Dave Pastern)
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Join Date: Jan 2009
Location: Brisbane
Posts: 2,874
I made a similar post on CN which was removed, no doubt due to the sponsor disliking the tone and content of my comments. There's no doubt in my mind that RCOS and others have huge markups on their gear. And there's no doubt that there's people out there silly enough to buy it.

Dave

Quote:
Originally Posted by Zaps View Post
Americans are very image-conscious and they earn a lot more than most, on average. They are willing to pay a lot more for stuff because expensive stuff has a "better image" than inexpensive stuff. The ol' vicious circle.

The upshot is that an American manufacturer such as RCOS or Astro-Physics know they can whack on a huge mark-up and Americans will queue to buy it: If it's expensive it must be (i) better than the less expensive stuff and (ii) a more desirable and prestigious thing to own.

But maybe I'm wrong. Perhaps it would cost GSO and Synta just as much to make an equivalent product as it does the expensive American boutique manufacturers.
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