It does appear to be a great deal for that particular item, particularly in these times re: $AU etc. The Astrosystems laser collimator is now ~$230 from SDM but when I got it late last year I think I paid about $160
Illuminated finders are great; Last weekend I actually got to put into use my standard 9x50 RACI finder which I modded to fit an LED to illuminate the crosshairs - much better now (and I'd almost forgot I did the mod
)