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I reckon that if you're a high price establishment customer care is of make-or-break importance. If you have the best prices in the land then business will come anyway.
I've had some difficulties in the past getting answers about availability or delivery times over the phone, but whenever I did buy something from Andrews Comms (usually in person at their Greystanes store) the service was friendly, knowledgable and enthusiastic.
If you don't like their service you can always spend some 10-30% more and buy from Bintel, which I also wholeheartedly recommend. Bintel's service is legendary, unfortunately they are a lot more inconveniently located (for me).
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