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I'd tend to be a little skeptical about the effectiveness of "iceinspace" bumper stickers. Quick glance "iceinspace" is quite meaningless unless you're already in the know. On closer look "Amateur Astronomy & News" is fine but nothing special. Website address is very small, probably invisible. Nothing on the sticker says iceinspace is an Aussie thing!!
Problem would be solved if website became a .com.au and the big "iceinspace" logo got extended to "iceinspace.com.au".
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