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I actually cringed when reading about that social media boost.
I don't know how it will go but to me it would seem like success will come more from what media rights they can pull. ITV, BT and Fox are all big enough so if you can get as much live and free to air coverage as possible then people will watch it.
Seeing some familiar names on the grid wont hurt either and I think the timing has come pretty good given the changes in F1 could see some fans move on.
Also it'd be nice to see the Adelaide street circuit get involved.
edit:
Interesting to note that the first race is tomorrow and not a word has been mentioned prior to this and all I can find about it is a one hour highlight package on ITV 4 for English viewers. Apparently a free to air channel has it in Spain but nothing is showing in my guides.
Not sounding promising.
Last edited by JB80; 12-09-2014 at 09:04 PM.
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