Surely the efforts of those such as Brian are intended to get the audience hooked, to inspire people - not take everything he says and blindly accept it, but to go away afterwards and find out more?
I think he does a great job. A celebrity scientist. The world could use a good few more. Sadly the psyche(?) of the typical example of the species buries themselves in their work and rarely comes out into sunlight to interact with the world. Not dissing their work, but in my experience few have that double barrel talent of being a good scientist and being able to articulate their successes, failures and relevance to the public in the hope of making them care.
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